All articles by Giacomo Lee
Giacomo Lee
Distil’s Trøve Botanical Vodka – Product Launch
UK-based Distil has joined the ‘botanical vodka’ trend in its home market through the three-strong Trøve brand.
Why ‘disaster’ is no exaggeration for France’s wine industry – comment
The French are known for their passion – occasionally to the point of over-enthusiasm. In his latest look at the wine category for Just Drinks, commentator Chris Losh finds that, on this occasion, that tendency to exaggerate is not misplaced for the country’s wine producers.
Bacardi’s Plume & Petal Spritz Ready To Drink – Product Launch
Bacardi has unveiled its first vodka-based premix through the recently launched Plume & Petal brand.
Tequilaria Don Roberto’s Severo Tequila heads to US
Tequilaria Don Roberto has launched its Severo Tequila brand in the US
Beam Suntory’s Jim Beam Classic Highball, Ginger Highball RTDs – Product Launch
Beam Suntory is bringing the ‘highball’ premix variant of its Jim Beam Bourbon brand to the US.
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SHS Drinks secures WKD-Love Island tie-up
SHS Drinks has signed an agreement for its WKD RTD brand with UK reality television series Love Island.
Anheuser-Busch InBev unveils Natural Light Sour Seltzer
Anheuser-Busch InBev has added a sour hard seltzer range to its Natural Light line-up.
Diageo’s The Singleton Paragon of Time Collection 54-year old single malt – Product Launch
Diageo has lined up the roll-out of its oldest single malt Scotch whisky to date.
Ocean Spray Cranberries’ Sparkling Pink Cranberry – Product Launch
Ocean Spray Cranberries has launched a sparkling cranberry beverage in Europe.
Heineken’s Inch’s cider – Product Launch
Heineken has launched a “sustainable” UK cider brand that is only available on draught in the country.