This week on Just Drinks – Here’s what we think
Here's a round-up of Just Drinks' latest members-only content and a look at this week's headlines, along with our thoughts.
Cannabis
Why the sky’s the limit for ‘social e-commerce’ in marketing – analysis
The world of short-video driven e-commerce sales, as seen in China, could soon upset the...
How to avoid ‘rainbow-washing’ your beverage brand this Pride month – Consumer Trends
Here we are, smack in the middle of this year's Pride month. Consumer Trends observer...
Aurora Elixirs & Artet’s Mediterranean Citrus & Chamomile – Product Launch
The hemp-based CSD is available now online in the US.
The Just Drinks Excellence Awards 2021 – Open for Submissions
Enter the Just Drinks Excellence Awards 2021 - Deadline: 30 June.
This week on Just Drinks – Here’s what we think
Here's a round-up of Just Drinks' latest members-only content and a look at this week's headlines, along with our thoughts.
What has Molson Coors Beverage Co’s cannabis partner learned from six months of sales? – Just Drinks speaks to Truss marketing head Lori Hatcher
So far, cannabis beverages in Canada have failed to match the pre-legalisation hype. But, faith remains that they can still find their place in the nascent industry. Just Drinks deputy editor Andy Morton talks to...
The Boston Beer Co recruits Constellation Brands executive in cannabis push
The Boston Beer Co is to launch a subsidiary to explore non-alcoholic cannabis beverages.
Why beverage brands should join the race for ‘metaverse’ domination – consumer trends
A question for you: Have you ever thought about selling virtual drinks to consumers? This might sound like a wild idea to some in the beverage industry, but your competitors may already be working on...
Molson Coors holds out hope for 2020 growth, but Q1 starts down – results data
Molson Coors has struck an upbeat chord for the current year, despite seeing its sales fall by double digits in the first quarter of 2021.
Loki releases low-level THC seltzer across US
US drinks company Loki has launched a cannabis seltzer that contains a small amount of THC.
