Beverage Industry Insights

The more experiential the activation, the more consumers will remember them

Why consumers want more experiential marketing

Flicking through a magazine over the festive break, I happened across an article that was simultaneously fascinating and depressing. Instagr...

Coca-Cola is only selling the Bar Nøne range in the Atlanta area

Bar Nøne launch proves Coca-Cola is faster

This week has seen yet another launch in the adult soft drinks category. Another company keen to target moderation trends with a cocktail-st...

What does 2019 have in store for the brown spirits category?

What's coming up in spirits in 2019? - Predictions

After the excesses of December, brown spirits commentator Neil Ridley takes a cursory glance into what 2019 is likely to bring, including a...

Dan Jago joined Berry Bros & Rudd as CEO in mid-2015

Another drinks CEO steps down - But, why?

Barely two weeks into a new year and the drinks industry already has its first CEO departure. With a raft of drinks leaders announcing in 20...

Global Tequila and mezcal insights, written by just-drinks and The IWSR, has been published this week

Where will the future take Tequila & mezcal?

The long-term success story for Tequila looks set to continue in the years ahead, but there are challenges looming. Clouds on the horizon in...

Constellation Brands is the latest wine producer of scale to target higher-priced wine over value brands

Wine's race to the top - whither value?

Goodness me, they're all at it! Wine's major players all appear to be singing from the same hymn sheet, the title of which is 'Premiumisatio...


Is Anheuser-Busch InBev preparing for Heineken's China push? - just-drinks thinks 11 Jan 19

Today's reports on Anheuser-Busch InBev in Asia have focused on the brewer's debt pile. But, could the potential launch of an IPO in the region serve more as a signal of the company's preparation for Heineken's tie-up with China Resources Enterprises in the coming months?


What's coming up in wine in 2019? - Predictions for the Year Ahead - Comment 10 Jan 19

This month, our category commentators are lining up to share with us their thoughts on how 2019 will shape their respective sectors. Here's Chris Losh, our wine expert, with his take on the year ahead.

Thought Leaders


  • RASTAL – the Glass for Enjoyment

    RASTAL – the Glass for Enjoyment

    Over the past 100 years, RASTAL has become a highly regarded partner to renowned clients operating in the national and international beverage arena, in the hospitality ...

  • Sweegen: Zero in on Stevia

    Sweegen: Zero in on Stevia

    Consumers world-wide are looking for sugar-reduced and zero-sugar products that still have the familiar sweet taste we all know and love. Stevia not only provides that sugar-...

Drinks Industry News

Diageo takes Hop House 13 to Asia

Lucy Britner | 16 Jan 19

Diageo has lined up the release of its Guinness lager brand, Hop House 13, in the Asian market.


Brexit turmoil continues for UK drinks industry

Olly Wehring | 16 Jan 19 The UK will leave the EU in 72 days

The trade association for the UK's wine and spirits producers has called for a delay in the country's pending exit from the European Union, while a global logistics group has stated its preference that Brexit be dropped altogether.


Distell sets up standalone wine unit

Andy Morton | 16 Jan 19 Distell said the 'complexity” of its wine portfolio is holding back performance

Distell is to review its wine portfolio as its builds a new standalone wine unit called Libertas Vineyards and Estates.

Recent News - (Updated: 5:36pm 17 Jan 2019)

Replacing plastic "not an environmental panacea"

A-B InBev to showcase Spiked Seltzer at Super Bowl

PepsiCo puts Michael Bublé in Bubly Super Bowl ad

Diageo's The Jane Walker backs Women's March

Sober Up detox shot gets US release through Amazon

Fire contained at Remy Cointreau's Mount Gay

Lixir Tonic's premium mixer range - NPD

Jagermeister teams up with age-verification app

Beverage Industry Interviews

"The need to open a bottle 'just to be seen' is going away" - just-drinks meets Piper-Heidsieck Champagne's global executive director, Benoit Collard 7 Jan 19

Lucy BritnerPiper-Heidsieck sells around 85% of its Champagne outside of France

Late last year, Champagne house Piper-Heidsieck released two expressions under its prestige cuvée brand, Rare. A bottle of Rare Le Secret High Jewellery, which costs around US$150,000, features a precious stone embedded "in the heart of interwoven bands of gold set with 510 diamonds". It was released in partnership with jeweller Mellerio. The second expression, Le Secret Goldsmith, is limited to 1,000 magnums and carries an RRP of around $1,650. Shortly after the launch, just-drinks sat down with Benoit Collard, global executive director for Piper-Heidsieck, to talk about prestige cuvée consumers and what the future holds for Piper-Heidsieck.  


"We've got to be a little different and break some of the moulds" - just-drinks meets Distell CEO Richard Rushton - Part II 4 Jan 19

Olly Wehring

Late last year, just-drinks spoke to Richard Rushton, CEO of Distell, in London. In part two of our exclusive interview, Rushton tells us about the group's plans outside of Africa and how Distell aims to become a larger player internationally, while also riding the wave in markets closer to home.


"It was a lot harder without the power of Diageo behind me" - Ami-Lynn Bakshi, co-founder of Cafe Agave & former Diageo executive 4 Jan 19

Andy MortonThe 12.5%-abv Cafe Agave Spiked Cold Brew is made with agave syrup and a cold-brew concentrate

Last year, Ami-Lynn Bakshi launched one of the first alcoholic cold-brew coffee RTDs in the US, the 12.5%-abv Cafe Agave Spiked Cold Brew. Before helping to pioneer the hard coffee category, she spent 20 years working for Diageo in a number of roles around the world, including North American innovations head and American whiskey marketing director. Here, Bakshi tells just-drinks what she learned from her time with the spirits multinational and how those lessons are informing her new career as a beverage entrepreneur.

just-drinks Blog

Starbucks jumps on gin bandwagon

Lucy Britner, just-drinks editorial team Lucy Britner | 14 Mar 18

Starbucks has become the latest company to tap into the gin craze, with the launch of Starbucks Reserve Gin Barrel-Aged Cold Brew.


Feeling Blue on Monday? Help is at hand

Olly Wehring, just-drinks editorial team Olly Wehring | 15 Jan 18

It may not be scientific, but the third Monday in January has been coined 'Blue Monday' - the most depressing day of the year. Dreamed up in the UK by a psychologist commissioned by a holiday company 14 years ago, there's method in the madness: Lousy weather, post-Christmas blues, last pay-day feels ages ago, next pay-day barely on the horizon...


Bad day on the beer? This'll help

Olly Wehring, just-drinks editorial team Olly Wehring | 3 Nov 17

If you work for a brewer and are having a rough week, take a minute to regain some perspective with this, from the good people at US craft beer producer Sierra Nevada Brewing Co.

Beverage Hot Issues

just-drinks predicts - 2019 forecasts for the global drinks industry

just-drinks predicts - 2019 forecasts for the global drinks industry

just-drinks takes a look at what will shape the beer, soft drinks, spirits and wine categories in the year ahead.

Diageo Performance Trends 2014-2018 - results data

Diageo Performance Trends 2014-2018 - results data

just-drinks picks through Diageo's performance over the past five years for the trends set to affect the group, specifically, and the global spirits category, more broadly.

IGD Digital Commerce 2018 - The Future of Retail

IGD Digital Commerce 2018 - The Future of Retail

In October, research company IGD held the 2018 edition of its Digital Commerce conference. Here is a round-up of just-drinks content on the show, which featured presentations from Amazon, JD.com, Diageo and Heineken

Cape Wine 2018 - A look at the South African wine industry

Cape Wine 2018 - A look at the South African wine industry

In September, Cape Town played host to the Cape Wine exhibition. just-drinks was there to take the temperature of the South African wine market and see what lies ahead.

Drinks Market Research

Global Tequila and mezcal insights - market forecasts, product innovation a

Global Tequila and mezcal insights - market forecasts, product innovation and consumer trends

This is the last report of our 2018 series of global category reports, published in partnership with The IWSR. Containing latest released 2017 actual market data and new forecasts to 2022, this offers the very latest global category insights for the Tequila and mezcal sectors.. Read more

Published: January 2019 - ($2793.00)


Competitive Strategies in Alcoholic Drinks

Published: November 2018 - ($1325.00)


Country Profile: Wine in Germany

Published: November 2018 - ($875.00)


Country Profile: Wine in the UK

Published: November 2018 - ($875.00)


Country Profile: Wine in Russia

Published: November 2018 - ($875.00)


About just-drinks

just-drinks is the online resource for the beverage industry. Packed with the latest global drinks industry news, analysis and comment, just-drinks gives beverage industry executives the intelligence they need to do their jobs better.

Visitors to just-drinks can also buy global drinks industry research from our own market research store, and our online advertising team also offer opportunities for companies to advertise to our membership of senior decision makers. Join the thousands of drinks executives who stay ahead of trends in the global beverage industry with just-drinks.



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