Diageo‘s The Singleton Paragon of Time Collection 54-year old single malt

Category – Spirits, whisky, single malt, 44.1% abv

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Available – From June

Location – Available from specialist spirits outlets in China, Singapore, Taiwan, the UK and the US

Price – In the UK, SRP of GBP28,850 (US$40,000) per 70cl bottle, limited to 235 units in total

Diageo has lined up the roll-out of its oldest single malt Scotch whisky to date.

Featuring in The Singleton’s ‘Paragon of Time’ series, which debuted two years ago with a 53-year-old iteration, the 54-year-old whisky was distilled in 1966 at the group’s distillery in Speyside’s Dufftown, home to William Grant & Sons’ The Balvenie and Glenfiddich production sites. The liquid spent most of its life in European oak casks before finishing its ageing process in an ex-Pedro Ximenez Sherry cask.

A total of 235 bottles will be available next month, each of which comprises a Baccara decanter in a leather-lined, wooden box.

The 54-year-old closes The Singleton’s Paragon of Time series.

Last month, Diageo’s Talisker single malt brand released a 43-year-old whisky carrying a US$4,850 price point.

Why Scotch whisky could take years to rebound in the US – Click here for a just-drinks comment