Low in strength, high in ambition: what does the future hold for the non-alcoholic drinks sector?
“This category will continue to grow, outpacing alcohol for the rest of our lifetime” – Mindful Brands CEO Craig Hutchison.
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Keurig Dr Pepper to distribute Red Bull products in Mexico
The deal has sparked speculation in investor circles about the possibility of future corporate moves involving the two companies.
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“We’re going to stay in that attack mindset” – Q Mixers CEO Bob Arnold talks US firm’s strategy in “unique” trading environment
Recently-appointed Arnold believes US consumers will remain thirsty for more “premium” mixers – and his company can capitalise.
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Indonesia ‘includes sugar tax proposal in 2023 budget’
The speed of implementation will depend on the pace of economic recovery, Indonesia's finance minister has said.
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Non-alcoholic ‘spirits’ “should remain as expensive as alcohol”, says Ceder’s founder
Craig Hutchison hopes non-alc pricing will stay relative to conventional alcohol as an indicator of quality.
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Asahi moves for Australian beverages brand StrangeLove
StrangeLove claims to be one of Australia’s fastest growing beverage companies.
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Beverage M&A round-up, September 2022 – What Just Drinks thinks
Here are the M&A transactions in the international beverage market that caught the Just Drinks eye in September.
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Monster Beverage Corp. wins US$293m false-advertising claim against Vital Pharmaceutical’s Bang Energy
The jury accepted Monster’s claims that Bang had misled consumers about the benefits of its drinks.
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