- Category – RTDs, Sherry-based, <4% abv
- Available – From this month
- Location – The UK, available online
- Price – GBP11.96 (US$16.35) per 25cl can four-pack
Xeco has launched two Sherry-based ‘spritz’ RTDs in the UK.
Xeco Fino contains fig and prickly pair flavours, while the Amontillado version features Sicilian orange and bitters. Both SKUs use the company’s namesake Sherry as its base.
The pair, which UK consumers can purchase through the Xeco Wines website, were created in collaboration with UK-based soft drinks producer Sekforde.
“Far from being a high alcohol drink to consume at the end of the meal – as people readily perceive Sherry and, of course, Port too – we have been single-minded in our aim to make Sherry a staple of the aperitif scene instead,” says Xeco’s co-founder, Alexa Davies. “Fino Sherry, in particular, is a really brilliant lower-alcohol alternative to the classic G&T.”
In June, Symington Family Estates launched a white Port & tonic expression from its Cockburns Port brand.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
