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10. Round-Up – The ICAP Digest – July 2014

Once a month, the International Center for Alcohol Policies (ICAP), which covers alcohol policies worldwide, looks at what’s going on in-market to promote a responsible role for alcohol in society.

9. Comment – Will Celtic Cider Ban Strip Shirt From C&C Group’s Back?

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It’s only been a matter of weeks since the FIFA World Cup ended, but already it seems that the goals, the glories and the glut of tournament-themed advertising are fading in the memory.

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8. Sustainability in Drinks – A Changing Wine Landscape

The news this month that Castel has seen its wine operations in Ethiopia bear fruit suggests that the effects of climate change are already taking hold in the wine industry. Ben Cooper investigates.

7. just On Call – Diageo chief admits “tougher than expected” year as China bites

Diageo’s CEO has admitted the year has been “tougher than expected” and defended the company’s stake in baijiu brand Shuijingfang. 

6. Comment – Spirits – BrewDog’s Spirit Offerings: A Theory

With reports last month that BrewDog is poised to enter the spirits category, Ian Buxton mulls what we can expect in the years to come from the off-the-wall brewer.

5. Analysis – Innovation offers growth for wine as millenials step up

While much is made in the global wine industry of the importance of emerging markets, a recent report has warned that growth is still available in the more mature markets for those willing to innovate – be it in wine styles, marketing or distribution.

4. just On Call – Anheuser-Busch InBev head seeks Rita balance for Budweiser

Anheuser-Busch InBev’s CEO has said Budweiser’s market share in the US “remains an issue” but that the Rita extensions can balance the brand’s portfolio.

3. Analysis – Will Diageo seize the day as “nadir” reached?

Last year, it was Diageo’s emerging markets that propped up the company’s full-year results. Yesterday, the tables were turned and weak performances from the likes of China, Latin America and Kenya put the brakes on Diageo’s fiscal 2013/14.

2. Analysis – Does Molson Coors CEO’s exit affect Anheuser-Busch InBev, SABMiller mega-merger prospects?

Can anything be read into Peter Swinburn’s decision to step down as Molson Coors’ CEO in relation to a merger between SABMiller and Anheuser-Busch InBev?

1. Comment – Beer – What’s in a (Brand) Name?

This month, Larry Nelson considers the importance of a reliable brand name for your beer. Anyone fancy a Mr Winky?

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