All articles by Jason Ingle

Britvic readies Rockstar relaunch in UK as half-year sales stay red – results data

Britvic has maintained its mid-single-digit rate of sales decline into 2021, with half-year sales falling by just over 6%. The…
The Coca-Cola Co hands AHA sparkling water US TV debut – video

The Coca-Cola Co has released details of the first marketing activation in the US for its recently launched flavoured sparkling…
Captain Morgan prepares for MLS season with ‘Soccer Pick Em’ push

Diageo has strengthened Captain Morgan's soccer credentials in North America, partnering the brand with sports betting company FanDuel for this…
Hoplark hop-infused sparkling water – Product Launch

Hoplark has unveiled what it has termed a "craft-brewed sparkling water" produced using hops. The Colorado-based start-up, which produces hop-and-tea-based…
Diageo sends ‘Postcards from Oban’ in online single malt Scotch campaign – video

Diageo is lining up an online activation for its Oban single malt Scotch whisky, highlighting the brand's distillery and namesake…

Quintessential Brands’ Opihr G&T with Grapefruit RTD – Product Launch

Quintessential Brands' Opihr G&T with Grapefruit RTD Category - Spirits, spiced gin-based RTD, 6.5% abv Available - From next month…
Rockstar Spirits’ Cherry Bomb spiced rum – Product Launch

Rockstar Spirits' Cherry Bomb spiced rum Category - Spirits, rum, spiced, flavoured, 57% abv Available - From late May Location…
The Coca-Cola Co adds colour to Coca-Cola Beverages Africa IPO decision

The Coca-Cola Co has added details to yesterday's confirmation of its plan to launch an IPO for its bottler unit…
Remy Cointreau’s Bruichladdich Port Charlotte PAC:01 2011 – Product Launch

Remy Cointreau's Bruichladdich Port Charlotte PAC:01 2011 Category - Spirits, Scotch, Islay, single malt, 56.1% abv Available - From this…
Diageo’s Zacapa rum Heavenly Cask series – Product Launch

Diageo's Zacapa rum Heavenly Cask series Category - Spirits, rum, Guatemala, 40% abv Available - From this month Location -…