Earlier this month, just-drinks sat down for a rare chat with Anheuser-Busch InBev CEO Carlos Brito. In this, the penultimate in our four-part exclusive interview, we look at why Brito believes volume still has a big part to play in the global beer category, why choice in the beer aisle continues to challenge brewers and where the shampoo industry has lost a customer.
“What people forget is this: The enemy is not here. We’re all brewers” – just-drinks meets Anheuser-Busch InBev CEO Carlos Brito – Part III
Earlier this month, just-drinks sat down for a rare chat with Anheuser-Busch InBev CEO Carlos Brito. In this, the penultimate in our four-part exclusive interview, we look at why volume still has a big part to play in the global beer category, why choice in the beer aisle continues to challenge brewers and where the shampoo industry has lost a customer.