Talking Rain’s Sparkling Ice Spiked
Category – Alcoholic sparkling water, 4% abv
Available – From this month
Location – The US
Price – Not specified
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US sparkling water producer Talking Rain has entered the alcohol category with the launch of flavoured hard seltzers under its Sparkling Ice brand.
The 4%-abv Sparkling Ice Spiked comprises four flavours – Cherry Lime Cooler, Lemonade Refresher, Ruby Fizz and Strawberry Citrus Smash. The range will be available in US cities including Seattle, Minneapolis and Portland.
Sparkling Ice Spiked is a blend of sparkling water, fruit and alcohol produced from cane sugar. The hard seltzer contains 80 calories, 1g of carbs, and is sugar-free.
“We are thrilled to introduce a new alternative to the adult beverage world that delivers the taste our consumers are looking for while shattering the expectations of what everyone has come to expect from hard seltzer,” said Sparkling Ice Spiked CEO Chris Hall.
Late last month, The Coca Cola Co also announced it is to enter the hard seltzer category. Topo Chico Hard Seltzer will go on sale in Latin America later this year.
Why RTDs could spur the next wave of growth for whisky – Click here for a just-drinks comment
