The head of Constellation Brands has confirmed the launch of a Corona-branded hard seltzer, against a backdrop of the alcoholic sparkling water segment having caught the beer industry by surprise.
Constellation Brands “surprised” by hard seltzer, readies Corona entry – CEO
The head of Constellation Brands has confirmed the launch of a Corona-branded hard seltzer, against a backdrop of the alcoholic sparkling water segment having caught the beer industry by surprise.