Ian Shackleton, just-drinks’ resident analyst, returns this month with a headache from Heineken. He also considers the prospects for growth in the tricky Chinese market and surveys the dangers facing PepsiCo that its next CEO will have to deal with from day one.
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How is technology having an impact on Consumer buying behavior?
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Free Report
How is technology having an impact on Consumer buying behavior?
- A breakdown of the trend’s prominence across sectors
- Insights into consumer online penetration, preferred electronic devices and engagement
- The key drivers and challenges impacting the digital lifestyles trend
- A spotlight on key innovations set to reshape the consumer landscape
- Analysis of what’s next for digital innovations and how brands can leverage the trend
You will receive an email shortly. Please check for download the Report.
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