- Category – Spirits, whisky, Scotch, Islay, single malt, 46.9% abv
- Available – From this month
- Location – Exclusively in Global Travel Retail
- Price – SRP of US$42,000 per 70cl bottle
Beam Suntory has added to the ‘Vaults’ series from its Bowmore brand with a 1969 expression available exclusively through Global Travel Retail (GTR).
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The Bowmore 1969 is on sale from this week at London’s Heathrow Airport, with Amsterdam Schiphol Airport and Istanbul Airport set to follow later this year. Just 339 bottles of the 52-year old Islay single malt will be available globally.
The 1969 whisky is the final release in Bowmore’s ‘vault collection’ – a series of limited-edition iterations with an age of 50 years or over. Previous launches have included expressions from 1965, 1966 and 1964.
“The 1960s are truly the defining decade for Bowmore distillery and rightfully these incredible whiskies have become amongst the most admired and revered single malts we’ve ever produced,” said distillery manager David Turner.
Last year, Beam Suntory partnered Bowmore with Scottish graphic artist Frank Quitely to release a line of high-end GTR-only single malts. The ‘No Corners to Hide’ series included 23- and 32-year-old expressions featuring artwork from the Marvel and DC Comics illustrator.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataWhy e-commerce is a channel brand owners must target – and fast – Click here for a Just Drinks focus
