All articles by James Beeson

James has been Just Drinks' deputy editor since February 2022. Previously he worked at The Morning Advertiser and as a freelance journalist and photographer. His favourite drink is a pint of best bitter, poured through a sparkler.

James Beeson


NFL star Travis Kelce invests in Casa Azul Tequila Soda

Casa Azul Tequila Soda was launched by “serial beverage entrepreneur” Lance Collins last summer.

Beam Suntory looks to growing middle classes in India with range expansion

The group is targeting US$1bn in revenues from India by 2030.

French government approves winemakers support fund

The French Ministry of Agriculture and Food Sovereignty has also signalled its willingness in principle to approve the uprooting of vines.

Russia business buyer to be found “before summer”, Carlsberg CEO says

The brewer hopes to retain a buy-back clause on any deal to sell the unit.

Diageo receives green light to up stake in East African Breweries to 65%

Africa is a key market for Diageo, with the brewer and distiller looking to take advantage of rising alcohol consumption across the continent.

“Strong brands are built over decades” – Global Brands CEO Steve Perez on reviving Molson Coors’ RTDs, DRS in Scotland and the on-premise outlook

Global Brands boss talks RTD trends, functionality in energy drinks and why he isn’t a fan of proposals to limit alcohol marketing in Scotland.

Alcohol producers call for Scotland marketing “ban” to be scrapped

The firms argued the so-called “ban” will harm the sector with “no clear evidence to justify such a move”.

Bacardi resolves Jay-Z dispute, takes control of D’Usse Cognac JV

The 99 Problems rapper had sought a new owner for D’Usse over fears the brand was being mismanaged.

Australian spirits associations join forces to fight “record” tax increase

The latest rise takes excise duty close to AUD100 (US$70) per litre of pure alcohol.

Beverage M&A round-up, January 2023 – What Just Drinks thinks

Diageo’s move for Don Papa stole the headlines but there were a healthy selection of other intriguing deals in January.