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Pernod launched Our/Berlin in March last yearGLOBAL: Pernod Ricard takes Our/Vodka to 11 new cities

3 April 2014

Pernod Ricard is expanding its Our/Vodka concept as it attempts to tap into global demand for local craft spirits.

Product Launch - AMERICAS: Pernod Ricard's Absolut Karnival

7 March 2014

Pernod Ricard has launched its latest Absolut variant in time for Carnival celebrations across the Americas.

AUSTRALIA: Pernod Ricard teams with Baz Luhrmann for Absolut Oz

25 February 2014

Pernod Ricard has recruited film director Baz Luhrmann to design a limited edition, Australia-themed bottle for a spiced orange-flavoured variant of its Absolut vodka brand.

Focus - Pernod Ricard's H1 performance by region and brand

13 February 2014

Today, Pernod Ricard released its half-year results, which showed single-digit drops in sales and net profits. Here is a closer look at the company's performance by region and by brand.

ASIA: Constellation Brands aims to double business with Svedka expansion

13 February 2014

Constellation Brands is ramping up its Svedka vodka footprint in Asia as it seeks to double its business in the region over the next three years.

TRAVEL RETAIL: Pernod Ricard recruits Absolut GTR director

2 January 2014

Pernod Ricard has appointed a replacement for the recently-departed director for Global Travel Retail at its The Absolut Co unit.

Analysis - Vodka's global growth set to stay strong

2 December 2013

Vodka's global growth prospects remain “positive” with an opportunity for producers to grow volumes in mature and emerging markets, according to an analyst.

just the Answer: Pernod Ricard's brand director for gin, JC Iglesias

25 November 2013

JC Iglesias took over as brand director of Pernod Ricard's gin brand, Beefeater, in August this year after a switch from marketing the company's brown spirits portfolio in the US. In his first interview since taking on his new role, he tells just-drinks why he wants to take gin to a completely new market, what a wider Beefeater portfolio could do and that there really is a gin boom going on out there.

just the Round-Up - The week in drinks

22 November 2013

The top ten stories published on just-drinks this week:

US: Flavoured vodka on-trade sales dip as whiskies grab share - figures

21 November 2013

Sales of flavoured vodka in the US on-trade have fallen 12% in the past 12 months, despite continued new entries to the category, latest figures reveal.

GLOBAL: Absolut's Travel Retail chief resigns

19 November 2013

The head of global Travel Retail at Pernod Ricard-subsidiary, The Absolut Company, has quit for “personal reasons”.

CANADA: Corby Distilleries highlights Pernod Ricard link with name, logo change

7 November 2013

Corby Distilleries has changed its name and logo to “reflect" its partnership with Pernod Ricard, the majority-owner of the company.

US: Big beer, spirits brands suffer in on-trade as new entries proliferate - figures

4 November 2013

Big brands across all alcohol categories in the US have lost combined share in the on-trade this year, with top-selling beers suffering the most as new products have proliferated, according to latest figures.

Focus - Pernod Ricard's Q1 Performance by Region, Brand

24 October 2013

Earlier today (24 October), Pernod Ricard released its sales and volumes figures for the 2013-14 first quarter. Here's a closer look at the company's performance in the three months to the end of September by region and brand.

Sustainability in Spirits - Part III - Working with Agricultural Suppliers

23 October 2013

just-drinks continues its management briefing series on environmental sustainability this month, with a focus on the spirits industry. This, the penultimate part of the four-part briefing, turns the spotlight on the agricultural end of the chain.

TRAVEL RETAIL: Diageo ups Johnnie Walker Travel Retail volumes - Research

21 October 2013

Diageo's Johnnie Walker Scotch whisky brand strengthened its hold on the global Travel Retail market last year, increasing volumes by 15%, new figures have shown.

Comment - Spirits - Bacardi's Grey Goose Campaign: Frankly Speaking

15 October 2013

Returning to the just-drinks fold in the guise of our white spirits commentator, Richard Woodard kicks off his latest stint with us with a look at Bacardi's recently-announced global marketing push for its Grey Goose vodka brand.

Product Launch - US: Pernod Ricard's Absolut Chicago

14 October 2013

Pernod Ricard has launched its latest Absolut vodka edition inspired by a US city.

Research In Focus - Vodka: Absolut game-changer

7 October 2013

Is there a brand that has exerted a more profound influence on a drinks category than Absolut Vodka? Ben Cooper doubts it.

GLOBAL: Pernod Ricard releases cobalt blue Absolut bottles

1 October 2013

Pernod Ricard is releasing four million “limited-edition” bottles of its vodka brand Absolut.

CANADA: Corby Distilleries inks new Absolut vodka deal

1 October 2013

Corby Distilleries has extended its deal to handle Pernod Ricard's Absolut vodka brand in Canada for a further eight years.

US: Pernod Ricard readies Champagne, spirit holiday packs

19 September 2013

The US arm of Pernod Ricard has released full details of its gift pack offerings for the holiday season in the country.

US: Pernod Ricard expands Absolut Tune roll out - video

13 September 2013

Pernod Ricard is teaming up with a Swedish pop group for the US nation-wide launch of Absolute Tune.

The just-drinks Interview - Anna Malmhake, Irish Distillers' CEO - Part II

12 September 2013

Last week, just-drinks caught up with Irish Distillers' CEO Anna Malmhake. Part one of the interview ran on Tuesday. Here, in the second and concluding part of the interview, Malmhake discusses Irish whiskey's image, Pernod's competitors in the category and the threat of alcohol legislation in Ireland.

The just-drinks Interview - Anna Malmhake, Irish Distillers' CEO - Part I

10 September 2013

Last week, Irish Distillers held an event to showcase its EUR100m (US$132m) investment in its Midleton Distillery, near Cork. What hopes does the Pernod Ricard subsidiary have for Irish whiskey? Can it build on the category's renaissance and break out of its niche? just-drinks' deputy editor James Wilmore talks to the CEO of Irish Distillers, Anna Malmhake.

GLOBAL: Pernod Ricard launches new Absolut push - video

9 September 2013

Pernod Ricard has launched a new global campaign for its vodka brand, Absolut, 30 years after the brand's first art ad from Andy Warhol.

GLOBAL: Pernod Ricard remains open to brand sell-offs

3 September 2013

Pernod Ricard has said that its spate of brand divestments in recent years is not part of a broader sell-off strategy but has admitted to owning a “long tail”of non-core brands.

just On Call - Absolut shows resilience in weaker Pernod Ricard markets

29 August 2013

Pernod Ricard's Absolut vodka has bucked a slowdown in emerging markets to post strong growth in key regions.

Focus - Pernod Ricard's FY Performance by Region, Brand

29 August 2013

Earlier today (29 August), Pernod Ricard released its results for the 2012-13 fiscal year. Here's a closer look at the company's performance in the 12 months to the end of June.

Comment - Spirits - SPI Group Quells the Stolichnaya Crisis

13 August 2013

As SPI Group looks to weather a boycott of Stolichnaya in the US, Chris Mercer considers what steps a drinks company should take if - or when - a crisis hits.







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