Just Drinks is getting ready for its twenty-sixth International Beer Strategies Conference, which takes place in the Portuguese city of Porto in a fortnight.

The conference, in partnership with Arena International, brings together breweries, analysts and drinks experts from all over the world to discuss the hot topics facing the beer industry.

With seemingly endless macro-environmental challenges, there is perhaps no better time to come together as an industry and discuss how to succeed in these choppy waters.

This year, hear from the likes of Rui Lopes Ferreira, CEO at Super Bock Group, Alessandra Fascetti, group innovation lead for global brands at Asahi and Rob Fink, founder of non-alcoholic brewery Big Drop Brewing Co.

The conference will start with analysis from GlobalData, Just Drinks’ parent company, followed by talks on branding, sustainability, premiumisation and data-driven trends.

Day two includes talks on AI, how other categories are influencing beer, NPD and innovation, decarbonisation and riding the cost-of-living storm.

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The days are interspersed with fireside chats and round tables to dive deeper into key topics – a perfect opportunity to network.

Attendees will also be able to go on a tour of the Super Bock House of Beer in Porto.

Speaker highlights:

Rui Lopes Ferreira, Super Bock Group CEO: The brand behind the beer

Renata Pankova, global sales director at Budweiser Budvar: Scaling up your distribution model

Lukas Neulen, business unit director House of Beer, Wine, Spirits & 3PP for Carlsberg in Switzerland: Insights into cross-sector blurring in beer

Kath Dunbar, global director science and regulatory affairs at AB InBev: NPD hurdles for international market launches

Benet Fité, managing director, quality, R&D&I and environment for Mahou San Miguel: Embracing new solutions for sustainability

Juan Gonzalez, international business unit director at Damm: Premiumisation across beer

Eric Ottaway, CEO of Brooklyn Brewery: Sustainability, food waste, and health and wellness

Jan Niewodniczanski, the managing director of Bitburger Braugruppe: On-trade and off-trade dynamics 

Alessandra Fascetti, group innovation lead for global brands and Martin Stulrajter, market and category insight manager for Asahi Europe and International: Global insights into consumer behaviour

Want to delve into the most pressing topics in beer?

Booking: Limited spaces remain – more info and booking on the Arena website.

Dates: 14-16 May

Contact: If you have questions about tickets, group discounts, sponsorship or marketing, contact Ben Gemmell: ben.gemmell@arena-international.com

Highlights from last year’s conference: