Diageo targets bars, restaurants with Guinness MicroDraught – video
The bar-top serving platform kicks off its trials in the UK this month.
The on-trade
Diageo’s India CEO hails Delhi drinking age cut
The CEO of Diageo's Indian unit has praised the lowering of the legal-age limit in Delhi.
Heineken CEO forecasts EU on-premise to shrink by 10%-to-15%
The European Union will lose up to one-sixth of its bars and restaurants as a result of the coronavirus pandemic, Heineken's CEO has warned.
From the just-drinks cellars – What happened in drinks on this day in …
Here's a look at what was happening in the drinks industry on this day in ...
Cognac capitalises on locked-down US consumers – figures – Cognac in the US data
Cognac enjoyed a lockdown boom in the US last year, according to figures from trade association the Distilled Spirits Council.
Australian on-premise rebound a “harbinger” for rest of world – analyst
A significant return of consumer traffic to the on-premise in Australia points the way to a mid-2021 recovery for Western alcohol markets hit by the coronavirus lockdown, an analyst has forecast.…
How brand owners can navigate social networks to make e-commerce gains – focus
"We became the first Consumer Packaged Goods company to partner with Instacart to feature our products on Facebook ads," boasted Constellation Brands CEO Bill Newlands this week. The claim comes…
If you read only one thing … – This week’s must-reads on just-drinks
Here's a look at the biggest stories and the best content from just-drinks this week. What just-drinks said about the wine category - The review of 2020 Here are just-drinks'…
Britvic puts Irish on-premise supplier Counterpoint under review
Britvic has launched a strategic review of its Counterpoint licensed wholesale business in Ireland. The UK-based soft drinks group, which owns the Ballygowan Irish mineral water brand, confirmed the review…
Carlsberg attacks tiered UK lockdown as pints “tipped down the drain”
Carlsberg's new UK brewing joint-venture has deemed as unfair the tiered lockdown restrictions on the country's on-premise to the beer industry. Carlsberg Marston's Brewing Co, which commenced operations last month,…
Diageo kicks off virtual on-premise advocacy programme
Diageo's bartender training initiative, 'World Class', has launched a virtual accreditation programme for the on-premise channel as the group looks to maintain engagement through lockdowns. The company said this week…
