Cuervo

Cuervo owner Becle targets RTD improvement after falling volumes

Jose Cuervo brand owner Becle has said it expects to see better performance across its ready-to-drink (RTD) products in 2023,…

Cuervo’s Stranahan’s Distillery Exclusive Añejo Cask – Product Launch

Category - Spirits, whiskey, American, single malt, 45% abvAvailable - From this monthLocation - The USPrice - SRP of US$69.99…

Cuervo celebrates on-premise with Jose Cuervo tipping campaign – video

Cuervo is offering Tequila consumers in the US the chance to show their appreciation for bartenders with a tipping campaign…

Cuervo shines in first quarter but RTD dip bodes ill for premixes – results data

First-quarter sales increase 26.5% to MXN9.07bn (US$443.2m)Jose Cuervo Tequila portfolio up 53.3% in three months to end of March at…

Cuervo’s Stranahan’s Diamond Peak series makes US return

Cuervo has relaunched the Diamond Peak expression from American whiskey brand Stranahan's in the US. The 45%-abv single malt, which…

Cuervo’s Jose Cuervo Tradicional Cristalino – Product Launch

Category - Spirits, Tequila, Cristalino, 40% abvAvailable - From this monthLocation - The US, available nationwidePrice - SRP of US$34.99…

Cuervo enters the metaverse with virtual Jose Cuervo distillery

Cuervo has become the latest beverage brand owner to venture into virtual reality, building the first “metadistillery” on the Decentraland…

Proximo Spirits’ The Kraken Roast Coffee flavoured spiced rum – Product Launch – Rum in the UK data

Category - Spirits, rum, flavoured, 40% abvAvailable - From this monthLocation - The UK, via AmazonPrice - SRP of GBP26…

Proximo Spirits launches limited edition bottle for The Kraken Black Spiced Rum

The UK division of Proximo Spirits has unveiled a limited-edition, glow-in-the-dark look for its flagship spiced rum brand in the…

Cuervo holds firm to end 2021 up double digits – results data

2021 sales climb 12.5% to MXN39.42bn ($US1.94bn)Sales in three months to end of December climb 22.4%, after supply chain issues…