At the start of June, cricket franchise Royal Challengers Bengaluru (RCB) ended a 17-year wait by winning the IPL trophy after a tight final against Punjab Kings. It was a moment of triumph for the team and its star player, Virat Kohli, but also – indirectly, at least – for Diageo.
Social acceptance of moderation “universal barrier” to 0.0 growth, Guinness owner Diageo says
Speaking at the International Beer and Cider Strategies Conference, Diageo executive Colin Donnelly said “there’s a lack of awareness that others are moderating, which impacts social acceptance”.
Fiona Holland May 02 2025
