As consumption of wine flags, brands are aiming for a slice of the low-and-no market but the development of 0.0% and dealcoholised wine is trickier than beer.
PepsiCo’s North America drinks volumes slide in Q1
The Mountain Dew brand owner’s PepsiCo Beverages North America division saw volumes fall 5% in its opening quarter.
Henry Mathieu April 24 2024