Well, that didn’t take long. Just a couple of weeks after Diageo CEO Sir Dave Lewis bemoaned the company’s underrepresentation in the lower price brackets of the US spirits market, here’s Johnnie Walker Red Soul, a £25-a-bottle ($33) “more accessible Scotch for non-whisky drinkers”.
US Sprecher Brewing Co. scoops Ooh La Lemin Lemonade brand
“In order to give the brand a chance to aggressively grow nationally and for our company to survive, the sale was a business decision we had to make” - Kona Gold.
Conor Reynolds October 11 2023








