Heineken’s appointment of an outsider as CEO has raised eyebrows but, with the brewing behemoth undergoing some significant changes in a challenging market, the move has also been welcomed in investment circles.
BrewDog, Degen Distillery to launch “crowd-created” spirit brand
“Being able to co-create products and iterate on them... is the future of brands” – Degen Distillery CEO.
Henry Mathieu September 18 2023








