Just Drinks

Daily Newsletter

29 November 2023

Daily Newsletter

Anheuser-Busch InBev gets Busch Light boost – AllianceBernstein

Bud Light’s share of the US beer/FMB/cider market remained “steady” at around 9.1% during the same week after regaining some ground in September, the AllianceBernstein report said.

Heineken’s appointment of an outsider as CEO for the first time has raised eyebrows but, with the brewing behemoth undergoing some significant changes in a challenging market, the move has also been welcomed in investment circles.

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RTD beverages market expected to grow at a CAGR of ~5% by 2027

Rising urbanization coupled with the increasingly busy lifestyles of consumers have resulted in the increasing demand for RTD beverages that are easy to carry and quick to consume. Further, the pandemic has created a huge surge in demand for non-alcoholic beverages with functional benefits and value addition, including low sugar, added proteins, probiotics, and plant-based ingredients. The beverage manufacturers have been capitalizing on the trends by focusing on both value addition and convenience associated with the packaging of RTD beverages.