PepsiCo has set up a partnership with US technology firm IntoNow in a bid to enhance the consumer interactivity of its advertising campaigns in the country.
US: PepsiCo joins forces with IntoNow for interactive deal
PepsiCo has set up a partnership with US technology firm IntoNow in a bid to enhance the consumer interactivity of its advertising campaigns in the country.
April 20, 2011