Heineken has lined up the pop group Madness for the second part of the ‘Slow the Pace’ campaign for its Kronenbourg beer brand in the UK.
UPDATE – UK: Heineken slows down ‘Baggy Trousers’ for next Kronenbourg push
Heineken has lined up the pop group Madness for the second part of the 'Slow the Pace' campaign for its Kronenbourg beer brand in the UK.