UK: Coca-Cola Enterprises, Diageo to launch GBP4m campaign
Diageo and Coca-Cola Enterprises have announced plans to launch a GBP4m (US$6m) marketing campaign in the UK, focusing on cocktail culture among the growing number of home drinkers.
Diageo and Coca-Cola Enterprises have announced plans to launch a GBP4m (US$6m) marketing campaign in the UK, focusing on cocktail culture among the growing number of home drinkers.