UK: Bacardi unveils Original Mojito campaign
Bacardi-Martini has launched a GBP15m (US$30.1m) marketing campaign in the UK, linking Bacardi Superior Rum back to the creation of the original mojito cocktail.
Bacardi-Martini has launched a GBP15m (US$30.1m) marketing campaign in the UK, linking Bacardi Superior Rum back to the creation of the original mojito cocktail.