The state government in South Australia has said it will put up more than A$100m to support the local wine industry as it battles oversupply and pressure on sales.
Officials have outlined a package they say is worth A$109m to help South Australia’s wine industry.
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
In a statement, South Australia’s state government said the money would assist the industry “to transition, expand market demand, promote new regional investment and position the state’s wine sector for sustainable long-term growth”.
In July, national trade body Wine Australia said the country’s total wine export volumes had dropped to their lowest level in 22 years amid the global decline in wine consumption.
Figures from Wine Australia showed export volumes fell 6% to 598 million litres in the year to June.
It marked the first time since 2004 that annual export volumes have slipped below 600 million litres, the report said.
More to follow…
