Kraft Foods’ Crystal Light Pure Fitness
Category – Water, powdered flavourant
Go deeper with GlobalData
Available – Now
Location – US
Price – Unspecified
Crystal Light Pure Fitness is the first nationally available low-calorie fitness beverage mix with no artificial flavours, colours, preservatives or sweeteners, according to Kraft.
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By GlobalDataThe product, available in three flavours – Lemon Lime, Strawberry Kiwi or Grape – is sweetened with evaporated cane juice and Truvia, an “all-natural” sweetener derived from the stevia plant.
The original Crystal Light powdered mix is available in 28 flavours and comes in single- and multi-serve packets.
