Coca-Cola Enterprises and Ocean Spray’s Blueberry
Category – Still soft drinks
Available – From 1 March
Location – UK
Price – RRP of GBP2.09 (US$3.14)
Distribution – Coca-Cola Enterprises
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By GlobalDataOcean Spray Blueberry will be the “first branded blueberry juice” in the UK, the firms said on Friday (26 February), and will available in a 1L carton. A GBP7m media campaign spend will highlight a revamp for the entire Ocean Spray range, as well as the additional variant.
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