• Category – Wine, rose, France, 12% abv
  • Available – From this month
  • Location – The UK, available online
  • Price – SRP of GBP33.99 (US$47.19) per 2.25-litre box

Laylo has launched a boxed rose wine under its namesake brand in the UK.

Laylo Lot #4: Rosé Méditerranée is made from Grenache grapes from the Provence region of France. The 2.25-litre boxes are available to order immediately from the brand’s website.

Additionally, the company claims the varietal’s box packaging, which holds the equivalent of three 70cl units, generates 90% less carbon than glass bottles.

We were passionate to find Laylo customers a rosé that combined sustainable, high-quality, traditional winemaking with joyful holiday vibes,” said Laylo co-founder Laura Riches. “With sales of rosé wine up 250% so far this year, it is a firm summer favourite amongst UK drinkers – and the classy Provence style is the most popular choice.”

Last month, O’Neill Vintners & Distillers launched a range of boxed wines in the US, targeting consumers hosting or participating in communal games nights.

Why the wine industry needs to look beyond the glass bottle – and fast – Click here for a Just Drinks comment

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData