Jack Daniels Tennessee Honey still has a “long way to go” in the US, with brand recognition currently only a third of its parent brand and opportunities to expand into the on-trade and more international markets, according to owner Brown-Forman.
just On Call: Brown-Forman eyes opportunities for Jack Daniel’s Tennessee Honey
Jack Daniels Tennessee Honey still has a “long way to go” in the US, with brand recognition currently only a third of its parent brand and opportunities to expand into the on-trade and more international markets, according to owner Brown-Forman.