Diageo is to overhaul Johnnie Walker Black Label in Australia as it rolls out a AUD15m (US$11.6m) campaign for the blended Scotch brand.
Diageo to rebrand Johnnie Walker Black Label in Australia amid US$12m marketing push – video
Diageo is to overhaul Johnnie Walker Black Label in Australia as it rolls out a AUD15m (US$11.6m) campaign for the blended Scotch brand.