![](https://www.just-drinks.com/wp-content/uploads/sites/29/2023/08/Coca-Cola-masterpiece.png)
The Coca-Cola Co.’s NFT (non-fungible token) auction of its ‘Masterpiece’ collection took in $543,600 in digital asset sales during a promotional event for the digital artwork.
“Now technology and innovation allows us to continue creating with artists in new and interesting ways” - Coca-Cola.
The Coca-Cola Co.’s NFT (non-fungible token) auction of its ‘Masterpiece’ collection took in $543,600 in digital asset sales during a promotional event for the digital artwork.