C&C Group launches Magners campaign as Irish overhaul begins

C&C Group is following through on a pledge to bolster the Irish identity of its Magners cider brand in a new UK campaign that encourages consumers to "Think 100% Irish".

C&C Group is following through on a pledge to bolster the Irish identity of its Magners cider brand in a new UK campaign that encourages consumers to “Think 100% Irish”.

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