MillerCoors is to roll out special edition artist labels for its Blue Moon Belgian White beer bottles in the US. From 1 July, 20 artworks from 20 different artists will feature in special edition 12-packs and Blue Moon will award one artist a US$20,000 grant.
Blue Moon beer launches artist bottles
MillerCoors is to roll out special edition artist labels for its Blue Moon Belgian White beer bottles in the US.