Last week, Heineken announced plans to build a 1.5m-litre capacity brewery in Ethiopia, a country that, with the second-largest population in Africa, is a major focus the Dutch brewer. Earlier this week, just-drinks spoke to Heineken’s GM for Ethiopia, Johan Doyer, about the new plant, the country’s rural spenders and Heineken’s stiff competition.
Stay informed for just £1! *
Get access to unbiased and data-driven news with a subscription to Just Drinks.
What’s included in your subscription:
- Unlimited access to Just Drinks content including daily global news, in-depth analysis, and interviews with C-suite executives
- Unbeatable coverage of categories from beer, wine and spirits to soft drinks and hot
beverages - Unrivalled drinks industry comment from Dean Best, Jessica Broadbent and leading sector specialists
Have a Subscribtion Sign in
Go deeper with GlobalData
Get help with subscribing or signing in
*30-day digital subscription for £1. Available to new subscribers only
