Consumption of English gin – excluding consumption in India and the Philippines, which both consist almost entirely of local economy brands – has been dominated by three core markets: the US, Spain and the UK. In 2013, excluding India and the Philippines, these three markets accounted for 66% of global category volume sales.
Research in Focus – English Gin Breaks Away From its Core Markets
Consumption of English gin - excluding consumption in India and the Philippines, which both consist almost entirely of local economy brands - has been dominated by three core markets: the US, Spain and the UK.
October 27, 2014