C&C Group will report its first-half results on Wednesday (30 October). Here just-drinks takes a look at the company’s highs and lows in the six months to the end of June.
- In January, the company’s flagship cider brand, Magners, signed a shirt sponsorship deal with Scotland’s Celtic Football Club in a three-year deal. The deal started this season.
- C&C Group is part of the National Association of Cidermakers, which in January renewed calls for the UK Government to show restraint on regulation and tax to help boost the industry’s burgeoning exports.
- In February, Ireland’s central bank levied a EUR90,000 (US$122,000) against C&C Group for failing to keep an up-to-date “insider” list. C&C said it had taken steps to change its practices and procedures.
- In March, C&C Group completed its EUR12.4m (US$16m) acquisition of the Gleeson Group in Ireland. Gleeson is the largest distributor of packaged long alcoholic drinks (LADs) to Ireland’s on-trade.
- In the same month, C&C Group took a 50% stake in Scotland-based wines and spirits wholesaler Wallaces Express for an undisclosed sum.
- Also in March, C&C Group CEO Stephen Glancey told delegates at a conference in London that the company can still find growth in Ireland and the UK alongside new demand in the US and Australia.
- Magners received a marketing boost in April when C&C launched a “multi-million pound campaign” for the brand throughout Ireland.
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