It seems you are no-one in the drinks industry these days unless you have a joint venture partner to bring to the party. Affordable and low-risk, the jv offers an easy way to boost your portfolio and market reach. But as Jeanette Stamper discusses, are they really a marriage made in heaven or a disaster waiting to happen.
Subscribe to Just Drinks
Join over 80,000 beverage industry professionals by unlocking full access for just $1 (plus VAT if applicable)
Already a Member? LOGIN HERE
Just Drinks membership gives you:
- Unlimited access to Just Drinks content including in-depth analysis, exclusive blogs, industry executive interviews and management briefings
- Unbeatable market coverage from wine and beer, to soft drinks
- Unrivalled apparel industry comment from Olly Wehring, Andy Morton and leading industry analysts
Want multi-user access? Explore our multi-user & corporate memberships
70% of the beverage companies in the Forbes Global 2000 use Just Drinks
Share this article
