August 2003 management briefing

The soft drinks market can be broadly split into 6 categories. This briefing examines the key trends in these sectors in the last couple of years, before moving on to take a closer look at the soft drinks industry in a number of different countries in the “Market by market” section. The 6 categories covered are: bottled water, carbonates, dilutables / concentrates / mixes, energy and functional drinks, juice and juice drinks and ready to drink tea / coffee.

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