The Coca-Cola Co’s attempts to stem fresh declines in diet CSDs with a campaign in support of artificial sweeteners could rebound to further damage sales, according to an analyst.
Analysis – Coca-Cola Co aspartame ads may backfire
The Coca-Cola Co's attempts to stem fresh declines in diet CSDs with a campaign in support of artificial sweeteners could rebound to further damage sales, according to an analyst.
September 3, 2013