Juices inflation in France stood at 41.140% in April 2023, according to GlobalData’s report on the prices of stock keeping units (SKUs) supplied through online retailers. In Q4 2023, GlobalData monitored the pricing of 97 juices SKUs from companies such as Vitamont, CÔTEAUX NANTAIS and Vitabio that were sold by e-retailers. Buy the report here.

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Premium Insights Quarterly Juices pricing trends in France

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Pricing is crucial, especially in a challenging economic climate, as competitive pricing and price leadership impact consumers’ choices. GlobalData’s pricing analysis reveals that Greenwiz offered lowest prices of the total SKUs within the juices category from October through December 2023, followed by Annachi and . According to the analysis, the price range of $5 and below was the most competitive, with 55 SKUs.

The chart below illustrates price leadership among the covered retailers which offer the highest number of low-priced products in the category. Of all retailers, Greenwiz had greatest share of lowest prices for individual SKUs in juices in France in Q4 2023.

Analysis of the quarterly price data showed that no discounts were offered for juices category by the retailers tracked by GlobalData. Among variants, the tracker revealed apple and coconut water; organic as the most popular (by number of SKUs) juices variants. These were priced 34.49% lower than the average price of a juices SKU.

Among the e-retailers tracked by GlobalData, the leading ones, based on the number of SKUs, were Greenwiz, Annachi, , and . According to the analysis, Annachi had the lowest average unit price, while the retailer with the widest product assortment was Greenwiz.

The report brings attention to the intricate pricing dynamics within the juices market, examining both the SKU and retailer levels, and offering invaluable insights for stakeholders. Notably, Greenwiz, Annachi and stood out as prominent e-retailers, providing competitive pricing for a substantial number of juices SKUs. However, to comprehensively grasp juices market in France, continuous tracking of SKU pricing over time is necessary.

For a more detailed analysis of pricing trends in the France juices market, buy the report here.

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