Levi Strauss & Co had nine patents in digitalization during Q4 2023. Levi Strauss & Co has developed a tool and system that allows users to create and preview new apparel designs in three dimensions before manufacturing, using software and lasers for finishing. This innovative approach not only enhances design capabilities but also improves operational efficiency by reducing costs, increasing productivity, and shortening time to market. The system also enables on-demand manufacturing of customized garments with laser finishing, providing a more reactive and efficient solution for apparel production. Additionally, the tool provides users with the ability to manipulate design elements in real time, adjust intensity and tinting, and preview how their designs may appear in a virtual store environment. GlobalData’s report on Levi Strauss & Co gives a 360-degreee view of the company including its patenting strategy. Buy the report here.
Levi Strauss & Co grant share with digitalization as a theme is 33% in Q4 2023. Grant share is based on the ratio of number of grants to total number of patents.
Recent Patents
Application: 3d preview of laser-finished garments (Patent ID: US20230383452A1)
The patent filed by Levi Strauss & Co. describes a tool that enables users to design apparel and preview the designs in three dimensions before manufacturing. The tool utilizes software and lasers to create wear patterns or designs on apparel based on laser input files. Users can make real-time changes to designs and view them before laser burning, with the tool accessible via a web browser. The method outlined in the patent involves providing a garment design tool that allows users to customize garment designs with finishing patterns, select wear levels, and preview the designs at different stages of wear, including the creation of damage assets like holes or rips using lasers. The tool also offers options for users to change the viewing perspective of the three-dimensional preview image and select wear patterns from a menu associated with laser input files for production on garments like pants, jeans, or shorts.
Additionally, the method involves merging laser input files with garment templates to generate preview images, adjusting base images, and creating pattern masks for wear patterns. The patent details the process of combining different image contributions to generate color values for pixels in the preview images, with the tool executing on a client device and receiving data from a server. Users can save customized designs, create finishing patterns on target garments using lasers based on selected wear patterns, and remove varying amounts of material from different pixel locations on the garment surface to achieve desired effects. The patent emphasizes the precision and customization capabilities of the tool in creating unique apparel designs with specific wear patterns and finishes.
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