Hats off to the Sunday Telegraph for breaking the story today (9 December) that Diageo has been sniffing around Beam Inc. The report clams that the drinks giant held talks with Suntory about working together to break up the US-based spirits firm. Uncited – and unquoted – sources also say that Diageo has approached private equity firms.

Stay informed for just £1! *

Get access to unbiased and data-driven news with a subscription to Just Drinks.

What’s included in your subscription:

  • Unlimited access to Just Drinks content including daily global news, in-depth analysis, and interviews with C-suite executives
  • Unbeatable coverage of categories from beer, wine and spirits to soft drinks and hot
    beverages
  • Unrivalled drinks industry comment from Dean Best, Jessica Broadbent and leading sector specialists

Have a Subscribtion Sign in

Get help with subscribing or signing in

*30-day digital subscription for £1. Available to new subscribers only