At the start of June, cricket franchise Royal Challengers Bengaluru (RCB) ended a 17-year wait by winning the IPL trophy after a tight final against Punjab Kings. It was a moment of triumph for the team and its star player, Virat Kohli, but also – indirectly, at least – for Diageo.
US group Jones Soda enters alcohol category
The new range is the result of a tie-up between Jones Soda and fellow Washington state-based business Rainmaker.
Conor Reynolds March 06 2024
