How Tequila brands hope to recharge sales growth in the US
With the Tequila category in the US slowing, how can brands give sales a shot in the arm?
22 July 2026
22 July 2026
With the Tequila category in the US slowing, how can brands give sales a shot in the arm?
Spirits Canada has urged local governments to "avoid further escalation through additional beverage alcohol countermeasures".
According to international hop supplier BarthHaas, worldwide beer production declined last year.
Sales to the UK and Germany both fell more than 6%, although there were signs of an upturn in the US.
RainForest Water said the deal gives it "a growth platform to expand its presence and reach new markets".
Taking GLP-1 medication has become a “new form of proactive health management” – GlobalData analyst Magda Dziuba.
The business said the new funding will be used to “deepen its UK retail presence, with a particular focus on the fast-growing convenience channel”.
In a statement yesterday (20 July), the German brewer said the departure came by “mutual agreement”.
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