View all newsletters
Receive our newsletter – data, insights and analysis delivered to you
  1. News
April 26, 2022

Zamora Co rekindles Summerful Gin for Martin Miller’s

The brand extension will have a limited summer-season release

By Conor Reynolds

Zamora Co gin brand Martin Miller’s is reviving an expression of its first seasonal variant, Martin Miller’s Summerful Gin.

The iteration, which carries an abv of 40%, launches in the UK this month with a SRP of GBP28 (US$35.66) per 70-cl bottle. Summerful is available in the off-premise channel through specialist spirits retailed as well as online in the market.

The gin has been created using a blend of the original Martin Miller’s gin and a blend of botanicals taken from both England and Iceland during the summer months. The mix includes rosemary and “Arctic thyme”.

Earlier this year, Zamora underwent a change of leadership, which saw Javier Pijoan take over from Emilio Restoy.

Why e-commerce is a channel brand owners must target – and fast – Click here for a Just Drinks focus

Related Companies

Topics in this article:
NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The top stories of the day delivered to you every weekday. A weekly roundup of the latest news and analysis, sent every Monday. The industry's most comprehensive news and information delivered every quarter.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU

Thank you for subscribing to Just Drinks