Some consumers in the US are fueling the hard seltzer boom by mixing the alcoholic sparkling water with alcohol in the country’s on-premise, according to the head of Pernod Ricard.
US consumers mixing hard seltzers with spirits – Pernod Ricard CEO
Some consumers in the US are fueling the hard seltzer boom by mixing the alcoholic sparkling water with alcohol in the country's on-premise, according to the head of Pernod Ricard.