In a statement the company said: “In recent years, FFG Hillebrand has changed its role within the wine and spirits business to meet changing market needs. The new corporate identity highlights the evolution of the company, from traditional freight forwarder to supplier of total supply chain solutions.”
UK: Hillebrand unveils new identity
FFG Hillebrand, the beverage logistics company, has revealed a new corporate identity, featuring a new logo that it hopes will better reflect its position in the wine and spirits trade. The new logo follows JF Hillebrand's new corporate branding, which was also revealed at the London International Wine & Spirits Fair yesterday.